This concise and practical guide explores the use of template analysis as a method for conducting research for your business and management Masters dissertation.
In Template Analysis for Business and Management Students Nigel King and Joanna Brookes guide you through the origins of template analysis, the place of template analysis in different traditions, basic components of template analysis, how to operationalize template analysis, examples of template analysis, strengths and limitations of template analysis.
The Mastering Business Research Methods series supports business and management students with their research-based dissertations by providing in-depth and practical guidance on using a chosen method of data collection or analysis.
Expert authors, and series editors Bill Lee, Mark N K Saunders and Vadake K Narayanan, share their extensive experience on how to get the best from each method, through clear, understandable and applied examples. The books are written in a concise and accessible way, and contain a range of features, including checklists and a glossary, designed to support self-guided research.
Ideal for Business and Management students studying for a Master's degree, each book provides all you need to know before employing a particular research method for your dissertation.
