Most people fear change, particularly at work. Change disrupts our everyday lives, often causing more work than improvement.
But according to Nancy Duarte and Patti Sanchez, change shouldn't be so hard - with the right leader.
By studying successful movements throughout history, Duarte has created a framework for persuasive communication - rooted in storytelling principles - to inspire action in teams that just want everything to stay the same.
Duarte and Sanchez show leaders how to use the power of speeches, stories, ceremonies and symbols to motivate people to embrace and execute bold visions for a better future.