Even after Lee surrendered to Grant at Appomattox, the Civil War continued to be fought, and surrenders negotiated, on different fronts. This book looks at the most notable of these negotiations that occurred at Bennett Place, when Confederate General Joseph E Johnston surrendered the Army of Tennessee to Union General William T Sherman.
Chapter - 21: How to sell to retailers; Section - FIVE: Franchising as a route to market; Chapter - 22: Why franchise?; Chapter - 23: How the franchised business model works; Chapter - 24: The measures that matter and how to manage with them; Chapter - 25: How to sell to franchised systems Chapter - 20: The measures that matter and how to manage with them; Chapter - 19: How the retail business model works; Chapter - 18: The role of retailers; Section - FOUR: Retailers; Chapter - 17: How to sell to final-tier trade channel players; Chapter - 16: Value creation and growth; Chapter - 15: Working capital management; Chapter - 14: Gross margin and recoverability; Chapter - 13: Sales and utilization; Chapter - 12: How the business model of the final-tier trade channel players works; Chapter - 11: The roles of the final-tier trade channel players; Section - THREE: Final-tier trade channel players; Chapter - 10: How to sell to distributors; Chapter - 09: Managing growth; Chapter - 08: Sustainability; Chapter - 07: Productivity; Chapter - 06: Working capital; Chapter - 05: Margins and profitability; Chapter - 04: How the distributor business model works; Chapter - 03: The role of the distributor; Section - TWO: Distributors and wholesalers; Chapter - 02: The business of getting products and services to market; Chapter - 01: How to get the best out of this book; Section - ONE: Introduction;
